Catalogues Still a Great Retail Tool
posted by Stuart Cumming ~ 11/06/13
A recent Roy Morgan study shows that Australians still have a high regard for the usefulness of catalogues in specific product categories.

While the internet reigns supreme in real estate, cars and home loans, catalogues were clearly the favoured research medium for groceries, toys, cosmetics and (just) home entertainment and electronics. For more on the subject go to the source
Category: Marketing
© 2014 Cumming Agency + Studios Pty Ltd
Privacy | Subscribe | Instagram
Subscribe Today! Close

Join nearly 1,000 Australian marketing professionals who receive our regular news and information.